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Datamonitor's Kraft Foods, Inc. - SWOT Analysis company profile is the essential source for top-level company data and information. Kraft Foods, Inc. - SWOT Analysis examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.
Kraft Foods (Kraft) is engaged in the manufacturing and marketing of packaged food and beverages. Kraft has manufacturing operations in 70 countries and sells its products in more than 160 countries. The company primarily operates in the US. It is headquartered in Northfield, Illinois and employs 97,000 people. The company recorded revenues of $40,386 million during the financial year ended December 2009 (FY2009), a decrease of 3.7% compared to FY2008. This is primarily because of the volume declines across all its reportable segments, except US Beverages and US Convenient Meals, The operating profit of the company was $5,524 million during FY2009, an increase of 43.7% over FY2008. The net profit was $3,021 million in FY2009, an increase of 4.8% over FY2008.
Scope of the Report
- Provides all the crucial information on Kraft Foods, Inc. required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting Kraft Foods, Inc. in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams of Kraft Foods, Inc.
-Data is supplemented with details on Kraft Foods, Inc. history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available statement from Kraft Foods, Inc.
Reasons to Purchase
- Support sales activities by understanding your customers’ businesses better
- Qualify prospective partners and suppliers
- Keep fully up to date on your competitors’ business structure, strategy and prospects
- Obtain the most up to date company information available
Table of Contents:
This product typically includes the following sections:
SWOT COMPANY PROFILE: Kraft Foods, Inc.
Key Facts: Kraft Foods, Inc.
Company Overview: Kraft Foods, Inc.
Business Description: Kraft Foods, Inc.
Company History: Kraft Foods, Inc.
Key Employees: Kraft Foods, Inc.
Key Employee Biographies: Kraft Foods, Inc.
Products & Services Listing: Kraft Foods, Inc.
Products & Services Analysis: Kraft Foods, Inc.
SWOT analysis: Kraft Foods, Inc.
*Strengths: Kraft Foods, Inc.
*Weaknesses: Kraft Foods, Inc.
*Opportunities: Kraft Foods, Inc.
*Threats: Kraft Foods, Inc.
Company View: Kraft Foods, Inc.
Top Competitors: Kraft Foods, Inc.
Location and Subsidiary: Kraft Foods, Inc.
*Head Office: Kraft Foods, Inc.
*Other Locations and Subsidiaries: Kraft Foods, Inc.
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