Consumer Health in New Zealand

The Consumer Health in New Zealand market research report includes:

• Analysis of key supply-side and demand trends
• Detailed segmentation of international and local products
• Historic volumes and values, company and brand market shares
• Five year forecasts of market trends and market growth 
• Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

• What is the market size of Consumer Health in New Zealand?
• What are the major brands in New Zealand?
• What are the main trends in OTC Healthcare?

New Zealand Consumer Health Industry

Published: March 2012
Price: Single User License: US$ 2400

 
Few points from Table of Content Consumer Health in New Zealand - Industry Overview
EXECUTIVE SUMMARY
MARKET DATA
Table 1 Penetration of Private Label by Sector 2006-2011
Consumer Health in New Zealand - Industry Context
EXECUTIVE SUMMARY
Consumer health remains buoyant during 2011
Prevention remains a major focus area
Vitaco Health continues to lead sales
Direct selling channel records growth in 2011
Value sales expected to increase over forecast period
KEY TRENDS AND DEVELOPMENTS
New Zealand’s ageing population
New Zealand to be smoke-free by 2025
Natural health products bill
Christchurch earthquake
Natural healing and prevention
MARKET INDICATORS
Table 2 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 3 Life Expectancy at Birth 2006-2011
MARKET DATA
Table 4 Sales of Consumer Health by Category: Value 2006-2011
Table 5 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 6 Consumer Health Company Shares 2007-2011
Table 7 Consumer Health Brand Shares 2008-2011
Table 8 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 9 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011
Table 10 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventative medicine
Switches
Summary 1 OTC - Switches 2009-2011
DEFINITIONS
SOURCES
Summary 2 Research Sources
Consumer Health in New Zealand - Company Profiles
Douglas Pharmaceuticals Ltd in Consumer Health (New Zealand)
STRATEGIC DIRECTION
KEY FACTS
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 4 Douglas Pharmaceuticals: Competitive Position 2011