Printed Media Sales via Key Retail Formats in Norway to 2013

Printed Media Sales via Key Retail Formats in Norway to 2013

Introduction

Datamonitor's 'Printed Media Sales via Key Retail Formats in Norway to 2013' databook provides market value data for three key market segments and eight key retail distribution channels. It focuses on data and analysis of market revenues and segmentation. It also provides historic and forecast data, as well as a comparison against the top five countries in the market.
Scope

• Printed media retail sales revenues and analysis from 2003 to 2008 and forecast values up to 2013
• Market value of three categories: books, magazines and newspapers
• Current and forecast analysis of sales via major retail channels in the printed media industry as well as its sub-categories

Highlights

• Printed Media retail sales in Norway increased at a compound annual growth rate of 0.3% between 2003 and 2008.
• Newspapers sales led the printed media market with a share of 47.3% in 2008. Other specialists were the leading retail format for newspapers in 2008.

Reasons to Purchase

• Design effective marketing and sales strategies by identifying the key growth categories and retail formats in terms of sales
• Develop business strategies by understanding the quantitative trends within the printed media market in Norway
• Understand the future direction of the market with reliable historical data and full five year forecasting